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How can SEO help you gain more sales on Black Friday? Here are 6 essential advice!

Although the Saturday before Christmas is the day when online shopping reaches its annual peak, Black Friday remains a very valuable opportunity for e-shops to boost their traffic and convert it into sales. Black Friday marks the official debut of seasonal discounts and price cuts in online shopping. However, taking into…

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What is the difference between SEM and SEO?

Search engine marketing (SEM) and Search engine optimization (SEO) are two terms many use in alternation, but in many cases, they are not used correctly and if you don`t know these subjects well enough, you can`t spot the mistake. Some people have heard about SEO and know what it means, but fewer have heard about SEM and…

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Do you want Google to think you closed your business? During Coronavirus, you can grow through SEO!

Most of the time, on the brink of an economic crisis, businesses choose to give up the online marketing services, including SEO. However, what most of them don't take into account is the fact that such a decision, even if it's a short term one, can trigger chain reactions, which can cause irreparable damage to…

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